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NOTICIAS, REPORTAJES, ENTREVISTAS, CAMPOS, EL TURISMO CON TODO LO RELACIONADO AL MARAVILLOSO Y UNIVERSAL MUNDO DEL GOLF. LA MEJOR INFORMACIÓN CON TU ESPECIALISTA DEL MUNDO DEL DEPORTE, FRANCISCO ACEDO
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The countdown is on as one of Europe’s newest amateur tournaments, the Vilamoura Pro-Am, gets ready to commence across three of the Algarve’s best golf courses in February 2025.
Set to be played from 10-14 February 2025, PGA Professionals and amateur golfers can still register, as limited spaces remain, for the hotly anticipated event. In addition to entering a team of four with their own PGA Professional, amateurs also now have the option to play as an individual and be assigned a team.
The inaugural event will see three exciting rounds played across the Old Course, Millennium and Pinhal courses in Vilamoura, as well as a range of energising evening entertainment that includes a welcome reception, dinner & drinks party, and a farewell dinner.
Participants will have the exciting opportunity to play the Old Course, known as the ‘Grande Dame’ of the Algarve, which underwent a series of significant improvements last summer to cement its place among the best courses in Europe. In addition to on-course improvements, the venue also unveiled a refreshed brand identity alongside a new state-of-the-art Clubhouse.
Competitors will be hosted in 5-star premium accommodation at the Hilton Vilamoura, featuring the prestigious 7 Seven Spa, one of the largest in Portugal.
Nuno Sepulveda, Co-CEO at DETAILS, said: “Excitement is building as we prepare for the upcoming Vilamoura Pro-Am, which promises to be a truly exceptional event. Not only will it bring together incredible golfing talent, but it also offers a unique opportunity to showcase the beauty and vibrancy of Vilamoura. With several upgrades having been made to key sport and hospitality facilities in the area, we’re confident participants will experience the very best of what the destination has to offer, both on and off the course.”
PGA Professionals and amateurs interested in entering, either as a team or an individual, should visit www.vilamoura-pro-am.com to register.
Managed by DETAILS, a series of major developments and upgrades have been announced in recent times across the area, including the renovation of the Equestrian Centre and its return to the international showjumping circuit, as well as the unveiling of the first Els Club in Europe, reinforcing Vilamoura’s status as a quality leisure destination.
For more information about the Vilamoura Pro-Am click here.
LIV Golf and Coupang Play today announced a new partnership for the League’s inaugural event in Korea, taking place at the Jack Nicklaus Golf Club Korea from May 2-4, 2025. The tournament will be officially known as LIV Golf Korea presented by Coupang Play, with the championship course in Incheon hosting the League’s star-studded field and “Golf, But Louder” experience that has been embraced by fans across the globe.
-Experienced sports industry executive to drive strategic initiatives for leading agency-
Sports Impact, the award-winning independent sports PR, Marketing & Sponsorship agency specialising in golf, has appointed experienced sports industry executive Nick Addecott as its Chief Marketing Officer to drive strategic initiatives and enhance the agency’s bespoke marcoms services to clients worldwide.
Addecott, who is based in London and has previous golf industry expertise with the agency’s longest serving client, Wilson Golf, has assumed the role of directing PR, marketing, and sponsorship strategies to deliver standout coverage and exposure across all media platforms.
He has more than 20 years of senior management and board level experience on his resume having worked as Managing Director for WSM Communications and more recently as a Director for Maverick Sports & Entertainment where he oversaw the creation of sponsorship strategies and activation campaigns for some of the world’s most famous brands and sporting personalities. Nick is highly experienced in sports technology, digital solutions, and social media, with a proven track record in the industry. He has held key positions, including head of global partnerships at Tappit and more recently as Product Sales Specialist with Sony’s sports business, Pulselive.
“We are excited to have Nick join our team, as his extensive experience in sports marketing and sponsorship truly stood out,” said CEO Natalie Collard. “With an average client retention rate of over 12 years, we take great pride in delivering outstanding results for some of the most prestigious brands in golf. We are also committed to continuously enhancing our services, and Nick will be a key contributor to our ongoing growth,” she added.
Commenting on his appointment, Nick said: “I’m delighted to be joining Sports Impact and look forward to working with the agency’s impressive portfolio of premium brands. The team has built strong relationships with its clients and media partners and I want to support the continued success of the agency with some refreshing ideas designed to elevate brand reputations and grow sales.”
The move follows a period of continued expansion for the agency. Recent new business acquired includes a PR role for both Sun Mountain and brand new clients New Balance Golf across Europe, as well as an expansion of the agency’s existing PR and commercial role with long-term partners Wilson Golf into Scandinavia.
Since 2001, Sports Impact has delivered bespoke marketing communications services to clients across the globe. Specializing in golf while extending its expertise to football, rugby, tennis, and skiing, the agency crafts carefully thought-out strategies, as well as advises on tactical advertising and cost-effective sponsorships to deliver standout exposure.
Among the global brands and venues represented by Sports Impact in terms of international media relations, effective storytelling and strategic communications advice are Brand Fusion International, Crail Golfing Society, Duca del Cosma, Galvin Green, Golf’s Greatest Holes, KBS, Meldrum House, Motocaddy, New Balance Golf, Prostate Cancer UK, Sun Mountain and Wilson Golf.
**More details about the agency and its services can be found at: www.sports-impact.com.
LIV Golf today announced Scott O’Neil as new Chief Executive Officer of the company, effective immediately. O’Neil will drive the strat...